Steve Madden has expanded its market to this ever advancing technological world. Steve Madden has launched a mobile site that allows you to see the full catalog and make purchases right from your mobile device. This is a big step in global marketing because nowadays you wont see anyone with out a mobile device. From Smart Phones to music players like iPods and portable computers like the iPad everyone has someway to connect to the internet in the palm of their hands. All over the world people are using these things. Now you can walk down the street see a pair of really cute shoes on a person or in a window display at a steve madden store and order them instantly on your iPhone. Steve Madden has also targeted youth around the world as well by launching a music platform that will have a featured famous artist every month. Around the world people are in love with the same celebrities. celebrities are a sure way to get the attention of all youth.
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